![]() ![]() ![]() There are various ways that you can use to build trust. You could have the simplest of checkouts, but if a customer notices that your website is not secure, and they will notice, they will drop you like a hot potato. You need to make sure that they are protected immediately they get to your website. Customers need to trust you and your site. It determines whether your business will succeed or fail. In business, trust is extremely fundamental. For example, not everyone has a PayPal account and they are also not looking to open an account with them just because your store does not offer other payment options.Įnsure that you add as many payment options as possible to ensure that your customers are comfortable and confident to make payment on your website by ensuring that your website has an SSL certificate. If your site is not responsive, interactive and does not support mobile users, then, you can be guaranteed that customers will abandon their carts and most probably the entire website.ĭepending on the country of operation, you should not force or restrict your customers to only one mode of payment. This also means that the most cart abandonment occurs on mobile phones. With regard to that, a lot of people purchase products from online stores via mobile phones. Most online transactions in this era have moved from the conventional desktop computer to the small gadgets that are our phones. That said, you need to ensure that you provide support for this group of people. With that in mind, you need to factor in the fact that most visitors on your site use outdated browsers. Factor in a novice user who will be visiting your website for the first time.Īlthough we live in a digital era, not everyone is as tech savvy as you would think. You need to ensure that the process involved is as easy as 123. Apart from the most important details, please try and keep your forms to a minimum. However, important details need to be provided for future reference. Even filling out their name is tedious to them. You have to understand that customers detest filling out forms. One of the complex procedures on many sites is the number of forms ons needs to fill. A complex checkout process will discourage a potential customer from purchasing a product. However, many stores are not providing this. ![]() We all love an easy process – clicking and advancing to the next stage in the shortest time possible. These include monitoring conversion of visitors to customers. It does not necessarily have to be Google Analytics but, you ensure that you have one analytics plugin to help you monitor your conversions.Īn analytics plugin provides various tools that are very useful for any WooCommerce store owner. Fixing your Broken WooCommerce CheckoutĮmploy the services of Google Analytics. If anything, it’s slowing down your website for legitimate visitors.Ĭutting down on cart abandonment will have a huge impact on your revenues. You might have high levels of traffic to your website but what is it worth? That traffic is not translating into actual revenues. Should you fix your WooCommerce checkout? Yes, you should. How to Reduce your WooCommerce Cart Abandonment If for any reason the visitor feels that your store does not provide a perfect user experience, then, chances of the client proceeding to checkout are very slim. You need to ensure that the visitor is extremely comfortable while on your website. Remember that you need to ensure that your user interface is absolutely interactive with the visitor. Many WooCommerce websites have terrible checkout pages. The customer is not really the one to blame. You might be thinking that the cart abandonments are due to undecided customers or simply time wasters. ![]() The question you need to ask yourself at this point is, why are the figures this high? Well, the answer might seem obvious to you as a store owner. It is estimated that an average store loses about 68% of the potential sales to guess what? Cart abandonment! Yes, so if you think that your store is immune to cart abandonment, you need to think again. You will also learn how to reduce this with the use of plugins. Cart abandonment is an extensive topic but in this article, you will learn exactly why your store is experiencing such high rates of cart abandonment. The worst part about WooCommerce cart abandonment is that you as the store owner have no idea about it. This is a thorny issue that store owners have to deal with in order to boost their revenues. If you are an online store owner, you are most likely experiencing cart abandonment. ![]()
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